Localization
Success in Global Expansion: The Essential Role of Localization Introduction In today’s global business landscape, expanding your reach beyond local borders is not just an option—it’s a strategic necessity. A pivotal element in achieving this expansion successfully is localization, a process that transcends mere translation…
Top 5 Critical Mistakes in Right-to-Left (RTL) Language Localization and Desktop Publishing (DTP): Key Strategies for Success In the realm of product localization, Desktop Publishing (DTP) plays a crucial role, especially for manuals, brochures, and numerous other materials. Among the languages that present unique challenges…
Translation fails can make great memes — but while the internet loves a good joke, business stories aren’t usually on the funny side when inadvertent language blunders happen. And when it comes to that, the Asian market is very likely to take the crown in…
Global Health Care Company, Boehringer Ingelheim Boehringer Ingelheim is a German pharmaceutical company based in Ingelheim, Germany. It was founded in 1885 by Albert Boehringer when he purchased a small chemical plant in Ingelheim am Rhein. As one of the top 20 pharmaceutical companies worldwide,…
Connecting with Diverse Audiences In today’s multicultural landscape, businesses strive to connect with diverse audiences on a deeper level. One such endeavor is the effort by a community bank based in California, to reach out to the vibrant Asian population residing in the United States….
Technical Translation
How much do you know about translating services? It’s important to learn about the myths so that you can utilize the right services for your business. Do you know much about translating services? There are many myths and misconceptions that people have about translating services…
In marketing translation, you want to avoid changing a strong message into something funny or offensive. Learn how to make a great marketing translation! Language translation can be complicated and it is easy to make mistakes with it. A direct translation can result in changing…
There are any number of obstacles to be considered when a translator begins their journey of medical translation. Above all else, accurate translations must be delivered. Adequate knowledge and background research are required in all types of translation. Fortunately, consulting reliable medical journals and websites…
The iiRDS consortium, founded by the German technical communication association tekom, is now developing the iiRDS(intelligent information Request and Delivery Strandard), which will become the international standard for requesting and delivering intelligent information in the Industry 4.0 era. So what is meant by intelligent information in this context? To understand…
Hansem is keeping on researching how to express information in a way that is more intuitive and accessible to the user. Particularly, the representation of directions and information through video is especially of interest to Hansem. While we know that it is unrealistic to think…
Technology
The task of verifying QR code URLs for Hyundai Mobis’ web manuals commenced like an adventure from mythology. When naming development projects, we occasionally draw inspiration from mythological figures, and ‘Cyclops’ and ‘Odysseus’ came to hold special significance due to the parallels between their stories…
Earlier this year, Samsung Electronics launched the Galaxy S24, introducing notable advancements in both its software and hardware features. These included on-device AI functions and the removal of the edge screen from the ultra model. Additionally, significant improvements were made to the product’s user manual….
In June 2007, Apple revolutionized the tech industry with the launch of the iPhone, sparking the mobile computing era. This pivotal moment opened doors to handheld internet accessibility, setting the stage for other industry giants like Samsung Electronics to enter the market. As a trusted…
Traditionally, a project is not meant to be repeated on a daily basis. According to the Project Management Institute, projects are temporary and unique. There is a start time and due time, and it’s done in a way that completes the objectives with limited resources….
Terminology Management: The Core of Language Quality At the 2018 Annual Korea Technical Communication Association (KTCA) conference, HansemEUG presented a session titled “Terminology Management: The Core of Language Quality,” highlighting the importance of defining and managing terminology in technical writing and localization. This blog post…
Hansem STORY
Selling new stuff in today’s crowded market?Great salespeople are only part of the answer. In the past, manufacturers might have relied on their best salespeople to sell anything. But now, it’s important to train your sales team on new products. Why? Because salespeople talk directly…
Thirty four years, countless languages, and one mission: to make information not just accessible but truly understandable for people everywhere. From developing our first fax machine manual to pioneering global communication solutions, this is Hansem’s story of bringing high-quality user experiences to consumers globally. Hansem…
Hands-on workshops – live events where people learn how to use a product in a store –have emerged as an effective and compelling sales and marketing strategy for many B2C companies. These sessions not only make getting to know the product easy for potential new customers but…
July 10th marks the remarkable 33rd anniversary of Hansem Global. Hansem Global has emerged as a leading content development company and specialized language service provider in South Korea, achieving remarkable growth. We extend our heartfelt gratitude to our exceptional employees for their unwavering dedication and…
Last January 14, 2023 was probably a memorable day for me and Mr. Kim Il Hong, General Director of Hansem Vietnam. Through my daughter’s school, I was introduced to the Go Vap Child Care and Protection Center. It’s a safe haven for sick newborns whose…
Hansem VIDEO
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